DON'T SCALE FAST.

SCALE FOCUSED.

Hey, It's Dr. Alex.

If you're here, it means something in my keynote hit home—and you're not just trying to grow fast, you're trying to grow right.

GO BEYOND THE KEYNOTE

Practical Training for Real Growth

Below are Four Short, Practical Videos

Each one takes a core principle from the keynote and gives you more detailed information and tactical guidance in applying it to your clinic or business.

VIDEO 01

How to Practically Identify and Implement Core Values with Your Team

VIDEO 02

How to Practically Identify and Implement Core Values with Your Team

VIDEO 03

What's the Quickest, Easiest Way to Create Effective SOPs?

VIDEO 04

How Do I Market to "My Kind of People"?

Watch them. Share them with your leadership team. Use them to get clear and scale focused.

Let’s build something that actually works—and actually reflects you.

VIDEO 01

How to Practically Identify and Implement Core Values with Your Team

Core values aren’t a branding exercise. They’re the root system of your business. In this video, I’ll walk you through:

  • Two questions that reveal your real values

  • How to align your leadership team around them

  • Daily ways to make values visible, reinforced, and real

VIDEO 02

How to Conduct an Interview According to Core Values

Hiring the wrong person costs you time, culture, and momentum. This Video gives you:

  • 5 interview questions that expose alignment (or misalignment)

  • How to spot red flags early

  • What it means to "hire by values" without overcomplicating it

VIDEO 03

What's the Quickest, Easiest Way to Create Effective SOPs?

SOPs give you freedom. Chaos keeps you trapped. Here's what you'll learn:

  • The fastest way to document key processes using tools like Loom, Scribe, and ChatGPT

  • How to Start with just 3-5 SOPs that actually move the needle

  • What makes SOPs usable and what makes them ignored

VIDEO 04

How Do I Market to "My Kind of People"?

Stop trying to market to everyone.

This video helps you:

  • Use your values to attract the right clients and repel the wrong ones

  • Share your story and voice in a way that builds loyalty

  • Turn your brand into a magnet for people who just get it

Remember: Don't Scale Fast. Scale Focused.

Come back to these videos. Share them with your team. Build something sustainable, scalable, and soul-aligned.

Find me on online at www.dralexspinoso.com or follow me on instagram: @dralexspinoso

Need more help scaling focused and making more money in your clinic or medspa?

Apply for a FREE business audit:

While my experience and expertise is in scaling all types of medical businesses to 7-figures or more, I can be a mentor to anyone who wants to take ownership of their lives, become a better leader at home and at work, and overcome any obstacle that stand in their way.