



















Two questions that reveal your real values
How to align your leadership team around them
Daily ways to make values visible, reinforced, and real














5 interview questions that expose alignment (or misalignment)
How to spot red flags early
What it means to "hire by values" without overcomplicating it














The fastest way to document key processes using tools like Loom, Scribe, and ChatGPT
How to Start with just 3-5 SOPs that actually move the needle
What makes SOPs usable and what makes them ignored














Use your values to attract the right clients and repel the wrong ones
Share your story and voice in a way that builds loyalty
Turn your brand into a magnet for people who just get it

